Significant projects can only be implemented when preceded by detailed and sound planning. Engaging your Customers drives profitability.
The leading cause of software product delay is the late discovery of customer requirements. Executing such changes late in development costs 50-100 times more than if these changes were undertaken earlier on. If the change takes place after a software product is released to the market, the cost is likely to be thousands of times greater.
A Step-By-Step customer engagement plan is a practical, pragmatic and precise way to meet both the marketing and the technology requirements. Continuous Improvement method ensures listening to market and customer feedback and making necessary corrections.